Wednesday, 30 May 2007

New team member!

We are extremely excited to welcome Cassie Smith to the team; our new resident Designer. To date, Cassie has been designing 'real' products, but she is a fantastic graphic designer and keen to make an impact in the world of interaction design. Add Cassie's blog to your favourites, and follow her interactive adventures. Cassie says that she's most looking forward to learning all the new tools such as 'Expression Blend' and 'CS3', and also talking to all of the exciting people that make our industry so colourful.

The good news for screenedit regulars - you can expect daily updates in the near future!


Friday, 25 May 2007

Interview with Simon Collison

Watch the interview here.

Simon Collison has been working with web sites since the late nineties. In October 2006 he started Erskine Design, a full service web design and development agency based in Nottingham, with offices in Skipton and Leeds.

As lead web developer at Agenzia from 2002 to 2006, Simon worked on numerous web projects for record labels (Universal, Vertigo, and Poptones), high-profile recording artists (The Libertines, Dirty Pretty Things, and The Beta Band), and leading visual artists and illustrators (Jon Burgerman, Black Convoy, and Paddy Hartley). He also oversaw a production line of business, community, and voluntary sector web sites, passionately ensuring everything was accessible and complied with current web standards.


Monday, 21 May 2007


Is a cool new product from Microsoft, built in Silverlight, it is a tool for creating mash-ups that requires zero programming knowledge. It boasts an interesting UI and exists entirely 'in-the-cloud', check out the demo here.


Steve Burnard, (Adobe) on interactivity...

Watch Steve's interview here.

Steve Burnard is a Business Development Manager for Adobe Systems Europe Ltd. Steve is primarily responsible for driving the technical sales and positioning of Adobe’s products for web, video and e-Learning products and solutions for the UK & Eire.

Before joining Adobe, Steve has over 10 years experience in pre-press and digital video production. These have been for a wide variety of customers and industries in the UK and mainland Europe.


Thursday, 17 May 2007

Edna, Future of Web Design event...

We met Edna at The Future of Web Design event, she kindly gave us this fantastic interview,but we didn't get her details - Edna, please post a comment and credit yourself!


Event next Friday: BD4D

Short notice - but this event is extremely good value, the quickfire speaking schedule should ensure some good content.

book at


Wednesday, 16 May 2007

Scott Guthrie’s interview is LIVE!

Scott is a General Manager within the Microsoft Developer Division. He runs the development teams that build the following products/technologies: .NET Compact Framework, ASP.NET / Atlas, Windows Presentation Foundation, and many more…

Be sure to check out his video here.

We thought that we would put some of our newly found skills to the test, and set about creating a new Silverlight movie player for this video, using the May preview of Expression Media Encoder and Blend 2. The workflow was pretty smooth and mirrored the MIX demos.

This is also the first movie that we have deployed using Microsoft’s ‘Silverlight Streaming’ technology, having blogged about the service we thought that we should give it a test-run.


Monday, 14 May 2007

Jason Arber - Pixelsurgeon and Wyld Stallyons

Watch it here.

Jason is currently co-founder and senior editor of Pixelsurgeon, a digest of the creative and strange on the web. Pixelsurgeon is also an arts magazine featuring news, reviews and interviews with designers, artists, musicians and filmmakers. Jason is also senior designer at Now Wash Your Hands.


Michelin Man added to exposure...

Michelin's 'Better Mobility' site added to exposure - find out more here. (Prepare yourself for some gratuitous use of 3D in Flash.)


BBC Silverlight demo added to exposure...

During the keynote on the second day at Mix, the BBC demonstrated what for many was one of the highlights of the show. This was an extremely complex project, the team comprised of people from five companies, Microsoft, BBC, Siemens, Ioko and AKQA.

Find out more


Thursday, 10 May 2007

29th May: Adobe's inspired media events

We'll be at Adobe's inspired media event - more info here.


Silverlight Streaming now live...

Head over to to create yourself a Silverlight Streaming account key and begin uploading your Silverlight applications and media. Silverlight Streaming allows you to upload up to 4GB of media content, with videos of up to ten minutes in length. The storage is "in the cloud" and files are globally cached.

For more info check out Tim Sneath's blog.


Expression Media Encoder...

This was definately one of our MIX highlights - get your hands on a copy whilst it's free...

Download a free trial version here


Expression Blend 2 May Preview...

This new preview allows you to start building with Silverlight today.

You can get the download from here:
Expression Blend 2 May Preview


Wednesday, 9 May 2007

MIX highlights:

We had an absolutely awesome time at MIX; we met literally millions of fascinating people and have lots of very cool interviews and features to share with you over the next few days. There will be lots of feedback on Silverlight, (if you haven’t heard enough already), and the implications that this announcement has on the interaction design community.

Perhaps most impressive for us was the general vibe surrounding the event. There is a social stigma that surrounds most of Microsoft’s attempts to engage with designers, however, for 3 days in Vegas this disappeared. Those folks at Microsoft deserve credit for creating an engaging environment; this was a BIG event on so many levels.

I’m not for one minute forgiving Microsoft for Internet Explorer, and the associated hassles for Creatives, but I find Silverlight refreshing. The keynote demos were awesome, (look out for these in our exposure section), and everybody at the event witnessed a vibe reminiscent of the early days of Futuresplash/ Flash. In summary – we think that Silverlight as a competitive – but very different - product to Flash can only be a good thing.

If there is a tipping point for Silverlight in the near future, I’m confident that MIX has taken us towards it in leaps and bounds – most impressive for us was the video workflow using Expression media encoder, blend, design and web. For anybody intending to publish video online, (in a more professional fashion than youtube allows), this set of tools is going to be incredibly useful. And good value compared to CS3. You can check out the keynote along with all of the other MIX sessions at:

Wayne Smith’s demo of the media encoder was show-stopping, we grabbed him straight after his presentation, and you can see his interview here.

Stay tuned and we’ll introduce more demos, interviews and features from evangelists at the event. As mentioned earlier, perhaps the most important feature of MIX was the vibe – summarised here in this interview with Jon Harris (User Experience Evangelist, Microsoft), conducted by John Davey (Flash on the Beach).

John Davey has just announced Flash on the Beach 2007, this was easily the best UK event in 2006 – book early to avoid disappointment!

More to follow...


Friday, 4 May 2007

Viva Las Vegas!

It certainly looks like MIX has been a success, we've had an awesome time here in Vegas, and want to say a big thank you to all of the people that we connected with at the event!

Once we get back to the UK we'll be posting our highlights, look out for some fantastic interviews and some interesting out-takes.

Go to for more information and demos of silverlight.


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